Introducing our 2026 Sports Dinner Honourees:
The Peel Family. Built Together.
The Rady JCC is proud to announce The Peel Family as the 2026 Rady JCC Ken Kronson Sports Dinner Honourees, recognizing a family whose story is defined by shared purpose, quiet leadership, and a deep belief in building something lasting together.
For more than four decades, Sally and Jeff Peel have lived their lives guided by honesty, integrity, loyalty, and, above all, family first. From a chance meeting in Edmonton that led to an engagement just 90 days later, to settling in Winnipeg in 1982 to raise their family, everything they have built has been rooted in partnership and trust.
That same spirit became the foundation of Clean Line, the family-owned business Sally and Jeff started with two trucks, two employees, and a clear vision to grow something meaningful from the ground up. Jeff worked in the field. Sally kept the books. Together, they built a company known across Winnipeg for its reliability, its care, and its deep-rooted commitment to people.
Those same values continue to guide every decision they make, both at home and in business.
At the heart of the Peel Family is family itself. Sally and Jeff’s children Jeromy, Blake, and April, along with their partners Anna and David, and grandchildren Jaxen, Brayden, Kadee, and Lily, are an important part of the story that shapes the values the Peels live by.
Today, Clean Line continues to grow with the next generation leading alongside them, a point of pride that reflects the values the Peel Family has always stood for. Jeromy now runs the business with guidance from his parents, while third-generation Brayden is learning the ropes with the goal of one day stepping into his uncle’s role.
Nothing Meaningful is Built Alone.
“When there’s chaos at work, which there almost always is, we come home and order some food, and have discussions as a family,” Jeromy said. “Big decisions are made together, often around our dinner table.”
“I’ve lost count of how many pizzas we’ve gone through figuring things out, but it works. It keeps us grounded and makes sure the choices we make reflect what really matters.”
For the Peels, success is measured not just by growth, but by time spent together and goals reached as one.
But what defines the Peels most is not what they have built in business. It is how they show up for others.
Their giving is thoughtful, consistent, and deeply personal. Whether supporting community initiatives, creating career opportunities for those facing barriers, or quietly helping families in need, the Peel Family gives because they believe it is the right thing to do.
They believe generosity leaves a legacy that extends far beyond profit and into future generations.
And that belief carries through their connection to the Rady JCC.
Jeff’s journey with the Rady began with a personal commitment to health and quickly grew into something much deeper. Over the years, the Rady has become a place of friendship and belonging for the entire family. A place where their children grow and values are lived every day.
When asked what the words ‘Built Together’ truly mean, the family’s founders shared it simply and honestly.
“Built Together means unity,” said Sally and Jeff. “It is about working side by side, making decisions together, and staying strong as a family. Everything we do, in business and in life, starts with sitting down together and remembering what really matters.”
“Teaching our kids and grandkids the meaning of giving and the impact they can have is what we are most proud of.”
On Thursday, June 4, our community will come together to celebrate the Peel Family, their story, and the values that guide them at the 52nd Annual Rady JCC Ken Kronson Sports Dinner.
The evening will honour not only what they have built, but how they have built it. Together.
Some nights matter more than others. This is one of them.
Sponsorship Opportunities
The Rady JCC Sports Dinner is a first class, invitation worthy experience, and our sponsorship opportunities reflect that standard.
This is a night built for relationship building, client engagement, and unforgettable moments in a setting unlike anything else in Winnipeg. From the moment you arrive to the final farewell, our team is focused on delivering a seamless, high impact experience that leaves you and your guests feeling valued and excited to return.
We are proud of this event, protective of its quality, and deeply committed to our partners.
Click here to view our sponsorship options.
Why We Do It. Why It Matters.
Every single dollar raised at the Rady JCC Ken Kronson Sports Dinner directly supports the Rady JCC, a not-for-profit community organization serving thousands of people each year.
The Rady JCC is non-religious, non-denominational, and open to everyone. Anyone can have a Rady experience.
Through our programs and camps, we help children stay active, build confidence, and develop leadership skills. We proudly provide inclusive programming for children with disabilities, as well as wellness programs that support individuals living with chronic illness or recovering from cancer.
This dinner fuels the programs that strengthen our community today and for generations to come.
When you attend the Sports Dinner, you are not only reliving one of the most iconic moments in Canadian sports history. You are helping make meaningful impact right here in our community.
For all Sports Dinner inquiries, please contact:
Zac Minuk
Producer, Rady JCC Ken Kronson Sports Dinner
204.480.6562 | zminuk@radyjcc.com